Ster-Kinekor Theatres and advertising agency FoxP2 from Cape Town have made a very funny campaign.
The spot takes place at the office. Derek has bought a bonsai tree and now grooms it instead of going to the movies. Unlike his colleagues, who have seen a cool movie and now are recreating the best scenes. Derek tries to blend in unsuccessfully and doesn’t really get the inside jokes. He is out of a group, obviously. Missing the movie backfired good.
Watch the video and have a good laugh.