Kid’s CBC - Brand Refresh

The network's brand refresh allowed us to dive into the dreamlike world of children’s arts and crafts, and we played with more cardboard and glue and googly eyes than we’ve seen in decades. In order to create something that channels childlike whimsy, we spent countless hours creating alternative universes the way we think a kid's own could be inspired.
We hope you enjoy!
CREDITS
Client: Kids' CBC
Kids' CBC Executive Producer: Carla de Jong
Line Producer: Nadine Henry
Producer/ Director: Gillian Pike
Studio Director: Paul Gardner
Director: Tendril
Executive Creative Director: Daniel Luna
Creative Director: Chico Jofilsan
Executive Producer: Kate Bate
Producer: Anne Deslauriers
Design: Chico Jofilsan
3D Animation: Felipe Seixas
Stop Motion: Chico Jofilsan
Set Elements Design: Fabiana Fukui
Compositing: Cadu Macedo, Chico Jofilsan
Music: Silent Joe